Today brings us to perhaps the most under utilized opportunity that creates over the top results. Somehow I used to think that if I didn’t do all the work and sell sell sell someone, then I would never gain that persons respect and then business. Of course, you know what I found. Yup, all that hardwork selling equaled No respect and No Business.
One person can be hit over the head with over 10,000 advertisements daily from all forms of media. And that means that they have learned to tune out just as many. Unless of course they're looking for something.
You need to find the guy that's looking for Network Marketing Opportunities. That’s the guy that’s looking for you and that’s the guy you want in your Network Marketing downline. That’s the guy that you don’t have to sell. And he is easier to find than you might think.
I work at the Bellagio in Las Vegas as a waiter. And people always say “Well your in sales already so of course your good at this.” Not exactly. I happen to be in a position where people come to me ready to spend money. You go to a restaurant and you know that your going to pull out your wallet and pay for dinner. Those people are qualified because they are hungry and they have already decided to make a purchase. They are already in the boat. All I have to do is steer it.
And that is how you use the internet to drive your network marketing business. You don’t advertise to people searching for the Kelley Blue Book value of their vehicle. You advertise to people looking for network marketing opportunities. They are the people that are already “hungry”. They want what you have and they are ready to pay for it. Now it’s not even sales. It’s filling a need.
How Many People Could Possibly Be Looking For Network Marketing Businesses on the Internet?
It was a lot more than I ever thought. Check out this screen capture from Google adwords.
That’s right. Approximately 301,000 people searched for network marketing in August alone. That’s 301,000 people that are looking for a business opportunity that will change their lives and yours. It’s a big number and you need less than 1% of that big number to create a succesful business.
If you are not using Google Adwords.....Well, you should be. It’s free and it’s a cornerstone of success for a Network Marketing business. With all these free tools it’s almost like someone wants us to be successful.
Why Does This Work?
You’ve probably heard this before. It’s simply a numbers game. But here’s how this game is different. Rather than prospecting 100 people with 100 sales pitches and spending countless hours doing it, you can pitch 100 qualified people that are looking for your business by simply posting a blog site, offering something useful that you have learned, and writing a single blog entry.
Now, your efforts work when people want them to work. And this happens over and over again because this information is accessible when they want it. Not when you have the extra time to do it. Your website will continue to sell your business even when your enjoying your well deserved rest.
Remember, time is our most valuable commodity because it’s the one thing that we can’t get more of. Use it wisely and let your hard work continue to work hard for you. Don’t forget to sign up for Google Adwords. You'll be amazed by how awesome a free service can be.
And if you want more insightful information check out Magnetic Sponsoring. It is another cornerstone for creating success in the Network Marketing world. Give it a read.... Your business will thank you.
Have a great day
Erick
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